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Bauer Media Group in brief
Bauer Media Group was founded in 1875 and is one of the largest magazine publishing houses in Europe.
Heinz Bauer is heading Bauer Media Group in fourth generation of private ownership.
Bauer Media Group publishes 308 magazines in 14 countries.
Over 9.000 employees are working with Bauer Media Group worldwide.
Turnover in 2009 reached Euro 2,06 billion (projection).
Bauer Media Group publishes 46 magazines in Germany and is market leader in TV Guides with a sold circulation of 8 million copies. Bauer Media Group is also market leader in women's weeklies. BRAVO, the largest youth magazine in Europe dominates the youth magazine market. Every second German reads a magazine from Bauer Media Group.
The variety of media is divers and reflects the overall German market. Our publications include magazines directed to the young generation, like BRAVO, as well as magazines aiming at the female readers. tina, bella, Laura and Maxi are some examples. Bauer Media Group has launched InTouch in 2005 and started a new segment within the people magazines. Yellows like Neue Post, DAS NEUE BLATT and das neue complete the range of titels for women.
Ten TV Guides named auf einen Blick, TV Movie, TV Movie DIGITAL, TV Movie mit DVD, tv14, tv Hören und Sehen, Fernsehwoche, TV klar, TV pur and tv!top have become a stunning success.
Bauer Media Group also publishes a wide range of special interest magazines. Among these magazines you find AUTO ZEITUNG (cars), kochen & genießen (cooking), LECKER (cooking), WOHNIDEE (home and interior) and selbst ist der Mann (diy) to name just a few.
Our most important markets are TV Guides, women and youth magazines. Based on successful magazines, Bauer Media Group has launched promising online services. Such as BRAVO.de, the most successful youth-community in the German web, and TVMovie.de, a well established and favoured online television guide with an emphasis on cinema and TV movies. Other magazines like kochen & genießen, InTouch and AUTO ZEITUNG have also launched comprehensive online services. In 2009 Bauer Media Group started two new online services named www.wunderweib.de and www.lecker.de.
Bauer Media Group offers various tools and media to advertisers at the best price available. Advertisements in our products are highly efficient and a reliable tool in customer reach. We regularly conduct studies of consumer and media markets. VA, BRAVO factor youth etc. are ongoing projects to keep up with emerging markets. With it's large range of magazines, Bauer Media Group provides outstanding products for readers and advertisers.
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